Liz Bachmann
Q: Where did you attend college
A: Elon University
Q: What degree did you receive?
A: Strategic Communications
Q: Did you go to your dream college?
A: I didn’t have one
Q: Do you think your college education was necessary for your success in business?
A: It depends. I use what I learned in college but I also know people who haven’t gone who are successful.
Q: Who or what led you to your current career path?
A: I didn’t like working for other people so I said “let’s try this” and it’s been 3 years now and I’ve never been happier.
Q: Was your current career your first choice, or did you switch?
A: My first choice was marketing and I own a marketing company
Q: Was mentorship significant to your business journey?
A: YES
Q: How do you approach networking and the building of professional relationships?
A: Honestly and consistently. Approach for relationships, not transactions
Q: What is the ratio of males to females in your business?
A: Mostly women
Q: Have you observed or been affected by a wage gap between men and women in your field?
A: Sorta
Q: How have you asserted yourself as a powerful woman in your field?
A: Know your stuff and don’t take less than you deserve
Q: What has been your biggest tool in gaining credibility in the business world?
A: Take leadership positions where you can
Q: How does social media, if at all, impact your business?
A: It is my business
Q: What is the best piece of advice you have ever been given?
A: My business is a tool to get me where I want to go. It isn’t who I am. You cannot pour from an empty cup so take care of yourself.
Q: Lastly, what would be the number one piece of advice you would give to your high school self?
A: You are the sum of the people who surround you. Pick better friends.
